@rfrlapp

624
Followers: 23
Following: Not published
Posts

79Instapect ScoreB+

Instapect Score

79/100 · grade B+ — a performance read, benchmarked against under 5K followers.

Nano tier624 followersAudience Reach21/100Benchmarked against under 5K followers

Engagement rate: 9.95%
Avg likes: 54
Avg comments: 8
Cadence: 2.2
Comment-to-like: 15.76%
Median ER: 10.58%

Public-profile audit · 11 posts sampled (1 pinned excluded) · retrieved 9 Sept 2026· served from cache

Find women + nonbinary-owned businesses. 📍 Austin, Denver & Kansas City ⚡️ Built by @whatshesaidinc ⬇️ Download for FREE

rfrl.app/l/iosapp

Profile snapshot

Headline public metrics for @rfrlapp, from 11 sampled posts. Averages sit beside medians so one viral post cannot flatter the picture.

Engagement rate

9.95%

(avg likes + avg comments) ÷ followers · median 10.58% · under 5K followers

Average likes

Median 54 · 11 posts with a visible like count

Average comments

Median 6 · comment-to-like 15.8%

Posting cadence

2.2posts / week

About one post every 3.2 days

How the score was built

The verdict is at the top of the page; this is the reasoning underneath it. Every sub-score prints its own weight and formula — no black box.

Archetype

High-Engagement Community

Both the rate of response and the depth of it are strong — this audience reacts and talks back.

Nominal weights: Engagement 35% · Engagement Quality 25% · Consistency 15% · Content Performance 15% · Growth 10%. Audience Reach is context only and carries no weight — every account is graded against peers in its own follower tier · composite from 4 of 5 signals — unavailable sub-scores are excluded from both sums, not scored zero

Audience Reach

21 /100

Nano tier

624 followers (under 10K followers). An asset score: how many people this account can reach. It does not move with how well the posts perform.

What this means

Engagement is top-decile for this size

Engagement rate 9.95% is at or above the 8.00% top-decile mark for under 5K followers. Audience responsiveness is the strength of this account, not something it needs to fix.

Performance is genuinely consistent

Median likes (54) are 101% of the average (54). No viral outlier is propping up the average, so every number in this report describes what a typical post actually does — a dependable baseline is a real asset when planning.

Audience Reach

21 /100

624 followers puts this account in the Nano tier (under 10K followers). This is an asset score — how many people the account can reach — and it never moves based on how well the posts perform.

Weight 0% · log-scaled followers: L = log10(followers); L≤3 → 5–25, 3<L≤6 → 25 + (L − 3) × 20, L>6 → 85 + (L − 6) × 15, capped 100

log10(624) = 2.80, mapped as 25 + (L − 3) × 20 across the 1K–1M range (1K=25, 10K=45, 100K=65, 1M=85, 10M=100).

Engagement

90 /100

Engagement rate 9.95%, at or above the 8.00% top-decile rate for accounts with under 5K followers. Typical is 4.00%.

Weight 35% · piecewise-linear percentile curve for under 5K followers: 0%→5, p25 2.00%→30, p50 4.00%→55, p90 8.00%→85, 14.40%→100

Engagement rate 9.95% mapped onto the under 5K followers percentile curve (0%→5, p25 2.00%→30, p50 4.00%→55, p90 8.00%→85), measured across 11 of 11 sampled posts with visible like counts.

Engagement Quality

100 /100

15.76 comments per 100 likes, above the 1–3% healthy band, an unusually conversational audience. A comment costs far more effort than a like, so this ratio measures conversation rather than reach.

Weight 25% · comment-to-like ratio = avg comments ÷ avg likes × 100, mapped 0%→5, 0.5%→30, 1.5%→65, 3%→90, ≥5%→100

15.76 comments per 100 likes mapped as 0%→5, 0.5%→30, 1.5%→65, 3%→90, ≥5%→100.

Consistency

29 /100

Posting cadence 2.19 posts per week, approaching the healthy 3–7 per week band. Gaps between posts vary by 1.19× the mean gap of 3.2 days — under 0.5× reads as a dependable rhythm.

Weight 15% · 60 × (1 − clamp(stdev(gaps) ÷ mean(gaps), 0, 1)) + 40 × cadence factor (0/wk → 0, 3/wk → 1.0, 3–7/wk → 1.0, 14/wk → 0.6, ≥21/wk → 0.3)

regularity 0.00 (1 − stdev 3.8d ÷ mean gap 3.2d) and cadence factor 0.73 from 2.2 posts/week (0→0, ramping to 1.0 at 3/wk, flat 1.0 through 7/wk, tapering to 0.6 at 14/wk and 0.3 at 21+/wk).

Content Performance

68 /100

The best post in the window drew 1.7× the median post's likes — 1× means no post ever breaks out, 3× or more means the account reliably produces outliers worth repeating. 91% of sampled posts carry both a caption and at least one hashtag (a well-kept feed is usually above 80%), across 2 distinct formats.

Weight 15% · 60 × upside score (top-post likes ÷ median likes: 1×→30, 2×→60, 3×→80, ≥5×→100) + 25 × caption-and-hashtag share + 15 × format mix (1.0 if ≥2 product types, else 0.5)

upside 1.67× (top post 90 likes ÷ median 54) scoring 50, enrichment 0.91 (caption + ≥1 hashtag), format mix 1.0 (2 distinct product types).

Growth Signals

Not measurable

Weight 10% · clamp(50 + weekly follower growth % × 25, 0, 100), where weekly % = (followers now ÷ followers then − 1) × 100 ÷ weeks

This is the first recorded audit of this account, so there is no observation window yet. Instagram publishes no follower history — Instapect measures growth by comparing snapshots it takes itself, and the trend appears from the second audit that is at least 7 days later.

Growth & cadence

Instagram publishes no follower history, so Instapect builds its own: every audit records a snapshot, and the trend below is measured across those snapshots. Everything else here comes from the visible posting record.

Follower growth

Engagement rate per post (%)

Oldest to newest across the sampled posts. Unit: % of followers.

Likes and comments per post

Unit: absolute interactions per post.

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Engagement diagnostics

Averages are easily distorted by one viral post. The median tells you what a typical post actually does — read them side by side.

Average engagement rate

9.95%

Mean of (likes + comments) ÷ followers

Comment-only engagement rate

1.35%

Comments ÷ followers × 100 — the honest fallback when likes are hidden

Median engagement rate

10.58%

Middle post in the sample

Comment-to-like ratio

15.8%

Higher means more conversational audience

Like-based sample

11of 11 posts

Every sampled post shows its like count. Comment metrics use all 11 posts.

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Content leaderboard

Posts ranked by engagement rate by followers. Pinned posts are shown because a reader will recognise them, but they sit outside the measured window and feed no average, rate or rhythm.

#	Post	Date	Format	Likes	Comments	Plays	ER
1	We’ve been working on something behind the scenes for a while now (think 9 months in the making, like a new lil baby) and today, we think it’s time we introduce her properly to y’all. WOO-GIRLS GO OFF HERE Meet RFRL Red 💋 A community-powered shopping experience inside the app - where referrals turn into rewards. We like to call her your rich auntie, Groupon (but very much not) for the girlies, a membership you can get behind whether you are a business looking to showcase yourself at the next level or a consumer looking for great perks with businesses you actually love. RFRL Red is designed for women + nonbinary-owned businesses ready to: ✨ increase visibility ✨ turn referrals into repeat customers ✨ grow with a community that actually supports them RFRL Red is designed for consumers who power the femme-economy. And we’re launching it IRL first at our Babeland events in ATX, DEN + KC 👀 At Babeland: 🔥 Every vendor is part of RFRL Red 💃 Every interaction = potential customer 💸 Every dollar stays in the femme economy Right now, we’re Grandmother’ing in a select group of businesses aka the ones who get early access, early visibility, and first-mover advantage. If you are wanting more forever customers, exposure to humans you actually want to work with and a community that wants to support local owned women + non-binary SMB’s, babe, this is for YOU! Consumers - don’t worry, you are next - get ready for direct access and incredible perks from the businesses already in your rolodex and the ones you can’t wait to try. This is how we connect women + nonbinary folks to the businesses they trust - intentional spending leads the way. @rfrlapp was built to support the way you already move because referrals have always been the real currency, and now RFRL Red is rewarding those referral baddies one perk at a time. 💌 Comment “RFRL RED” if you’re a business who wants in! Shoutout to the best team behind the scenes: 📸 @maddybcreates 👗👠👑 @taylor_jade 🎥 @shawnxcampbell + @luke_dag 👯‍♀️ @mainstream_nails @silvermodelsusan & @barbarabrooksspeaks 📱 @emmamaarlow #womenownedbusinesses #nonbinaryownedbusinesses #businessgrowth #network #community	16 Apr 2026	reel Pinned	167	48	5,099	34.46%
2	This week’s Biz Crushes are basically our team putting you on to the places we’re already spending our money. 💋 We love when the numbers number. Bryn’s grabbing her bestie for BOGO drinks. Em is buying plants, Chiefs gear AND getting her books together. and have you met the amazing Mindy? Founder of @women_of_austin and one of our RED besties sharing her favs for a reset. We love the range. ATX 🤝 Denver 🤝 KC aaand the best part? These crushes come with RFRL RED perks: $10 off here, 20% off there, BOGOs, freebies, $150 off an event... suddenly the $39 membership is giving “wait, this basically paid for itself.” That’s the whole point. Discover women- and nonbinary-owned businesses you’ll actually want to come back to, support the people building your city, and get a little love back while you’re at it. ❤️ Founding Besties get their first year of RFRL RED for $39 through August 11. After that, pricing goes up. Open @rfrlapp → join RED → go meet your next favorite business. Girl math. Community math. Femme economy math. #discover #womenowned #queerowned #community	6 Aug 2026	carousel	82	15		15.54%
3	kinda chic to be a whole human with big dreams, friends to hype, boundaries to protect, and a life you actually want to enjoy ❤️‍🔥 #womenowned #queerowned #community	14 Aug 2026	carousel	90	4		15.06%
4	Shopping locally looks good on you. 💋 Supporting women- and nonbinary-owned businesses looks EVEN better. Come visit us, discover our RFRL RED perk, and keep putting your favorite local businesses on. We'll be here. ❤️ seriously unserious, Velvet Lasso💋🔥❤️‍🔥🤠 _ _ _ _ _ best cafes in denver, best lounge in denver, best bars in denver, travel denver, best bakeries in denver, colorado, things to do in denver, things to do in lohi, colorado denver denver food denver foodie denver cafe denver lounge denver denver eats denver drinks denver coffee denver dessert colorado small business LoHi eatLoHi lounge LoHi cocktails denver after dark denver cafe scene denver lounge scene denver cocktail scene lohi bars cocktails velvet lasso lounge	5 Aug 2026	carousel	75	7		13.14%
5	Babyyy, we don’t play. We mean BIIIIZZZNES. 💋 Like, what do you mean you’re still waiting for the group chat to remember the name of that biz they recommended six months ago??? That’s literally why we built @rfrlapp. And now our baby is ONE. 🥹 We’ve been building RFRL with you in every convo, IRL event, and every “wait, I know someone” we heard along the way. Bc if we want the femme economy to grow, we need actual infrastructure to help us ✨find each other✨. Think of RFRL as the place to find the shes + theys building businesses your people already know, love + trust. Rome wasn’t built in a day. Apparently neither is the matriarchy. But we’re working on it. 💅 Download @rfrlapp + let’s help each other build for the shes, theys, and gays. #discover #womenowned #queerowned #community #businesses	27 Aug 2026	reel	54	17	1,854	11.38%
6	✨BTS \| RICH AUNTIE VIBES \| ❤️💯💃 Dope team! 🔥⬇️ 👁️ @brynelisabethcarter @emilysalberg 📸 @maddybcreates 👗 @taylor_jade 🎥 @luke_dag @shawnxcampbell 💃 @silvermodelsusan @heybarbarabrooks 📱 @emmamaarlow #bts #pov #denver	6 Aug 2026	reel	62	6	2,627	10.90%
7	Found on @rfrlapp → immediately obsessed → now we’re putting you on. 💋 @velvet.lasso is giving coffee date, coworking spot, cocktail hour, lunch AND photo booth pics with the babes all under one roof. Like??? Pick a lane or don’t. We support it. AND we checked in with RFRL RED and got a perk while discovering our new Denver fav ❤️ This is exactly why RFRL exists: finding women + nonbinary-owned businesses worth knowing, loving them, and making sure everyone else knows too. Download @rfrlapp, join RFRL RED + go find somewhere worth referring. Velvet Lasso, we’ll absolutely be back. 💅 #discover #womenowned #queerowned #local #denver	26 Aug 2026	reel	61	5	2,377	10.58%
8	RFRL RED is fiiiiinally here to help you discover the businesses worth coming back to!! 💋 ❤️‍🔥 You love discovering new places, intentionally choose to support women & nonbinary owned businesses, and we LOVE making it more accessible with perks for each new business you try. As a Founding Bestie, you can unlock RFRL Red to access the perks for just $39 for the entire year. That's less than a few coffee runs and pays for itself after one visit to your favorite esthetician, boutique, or wellness spot. Bestie, pricing ends August 11, so if you’ve been waiting for a sign, this is it. Hot take: Google won’t help you find your next niche Saturday plans. @rfrlapp will. Your city is full of incredible businesses. We just made them easier to find. Comment or DM "RED" to get the link before she goes live in the app. Join now, discover ur next favorite place, she or they 😏 #discover #womenowned #queerowned #community	5 Aug 2026	reel	43	18	2,096	9.78%
9	New city, same question: okay… but where are my people? The coffee shop you’ll become a regular at, THE hairstylist you’ll trust with your life, or the bookstore you’ll live an afternoon in. The type of biz you immediately send to the gc. @rfrlapp helps you find them. ❤️ And RFRL RED gives you perks for supporting women + nonbinary-owned businesses. Btw.. angels are saying this will be ur way to transform a new city into home. Comment “RED” to unlock hundreds of perks for ✨ $55.55 for the year. ✨ #discover #womenowned #queerowned #network #community	13 Aug 2026	reel	40	11	1,166	8.17%
10	Unlock your next obsession tomorrow. 8.4.2026 #red #referral #community #network	3 Aug 2026	reel	35	1	1,159	5.77%

Top Reels by plays

Published play counts only — not reach, views or watch time.

Separate population from the audit sample · 13 Reels with a published play count · 16 Apr 2026 – 4 Sept 2026 · includes 5 Reels older than the 11-post content window, excluded from every metric above.

We’ve been working on something behind the scenes for a while now (think 9 months in the making, like a new lil baby) and today, we think it’s time we introduce her properly to y’all. *WOO-GIRLS GO OFF HERE* Meet RFRL Red 💋 A community-powered shopping experience inside the app - where referrals turn into rewards. We like to call her your rich auntie, Groupon (but very much not) for the girlies, a membership you can get behind whether you are a business looking to showcase yourself at the next level or a consumer looking for great perks with businesses you actually love. RFRL Red is designed for women + nonbinary-owned businesses ready to: ✨ increase visibility ✨ turn referrals into repeat customers ✨ grow with a community that actually supports them RFRL Red is designed for consumers who power the femme-economy. And we’re launching it IRL first at our Babeland events in ATX, DEN + KC 👀 At Babeland: 🔥 Every vendor is part of RFRL Red 💃 Every interaction = potential customer 💸 Every dollar stays in the femme economy Right now, we’re Grandmother’ing in a select group of businesses aka the ones who get early access, early visibility, and first-mover advantage. If you are wanting more forever customers, exposure to humans you actually want to work with and a community that wants to support local owned women + non-binary SMB’s, babe, this is for YOU! Consumers - don’t worry, you are next - get ready for direct access and incredible perks from the businesses already in your rolodex and the ones you can’t wait to try. This is how we connect women + nonbinary folks to the businesses they trust - intentional spending leads the way. @rfrlapp was built to support the way you already move because referrals have always been the real currency, and now RFRL Red is rewarding those referral baddies one perk at a time. 💌 Comment “RFRL RED” if you’re a business who wants in! Shoutout to the best team behind the scenes: 📸 @maddybcreates 👗👠👑 @taylor_jade 🎥 @shawnxcampbell + @luke_dag 👯‍♀️ @mainstream_nails @silvermodelsusan & @barbarabrooksspeaks 📱 @emmamaarlow #womenownedbusinesses #nonbinaryownedbusinesses #businessgrowth #network #community
5,099
plays
✨BTS | RICH AUNTIE VIBES | ❤️💯💃 Dope team! 🔥⬇️ 👁️ @brynelisabethcarter @emilysalberg 📸 @maddybcreates 👗 @taylor_jade 🎥 @luke_dag @shawnxcampbell 💃 @silvermodelsusan @heybarbarabrooks 📱 @emmamaarlow #bts #pov #denver
2,627
plays
Found on @rfrlapp → immediately obsessed → now we’re putting you on. 💋 @velvet.lasso is giving coffee date, coworking spot, cocktail hour, lunch AND photo booth pics with the babes all under one roof. Like??? Pick a lane or don’t. We support it. AND we checked in with RFRL RED and got a perk while discovering our new Denver fav ❤️ This is exactly why RFRL exists: finding women + nonbinary-owned businesses worth knowing, loving them, and making sure everyone else knows too. Download @rfrlapp, join RFRL RED + go find somewhere worth referring. Velvet Lasso, we’ll absolutely be back. 💅 #discover #womenowned #queerowned #local #denver
2,377
plays
RFRL RED is fiiiiinally here to help you discover the businesses worth coming back to!! 💋 ❤️‍🔥 You love discovering new places, intentionally choose to support women & nonbinary owned businesses, and we LOVE making it more accessible with perks for each new business you try. As a Founding Bestie, you can unlock RFRL Red to access the perks for just $39 for the entire year. That's less than a few coffee runs and pays for itself after one visit to your favorite esthetician, boutique, or wellness spot. Bestie, pricing ends August 11, so if you’ve been waiting for a sign, this is it. Hot take: Google won’t help you find your next niche Saturday plans. @rfrlapp will. Your city is full of incredible businesses. We just made them easier to find. Comment or DM "RED" to get the link before she goes live in the app. Join now, discover ur next favorite place, she or they 😏 #discover #womenowned #queerowned #community
2,096
plays
Babyyy, we don’t play. We mean BIIIIZZZNES. 💋 Like, what do you mean you’re still waiting for the group chat to remember the name of that biz they recommended six months ago??? That’s literally why we built @rfrlapp. And now our baby is ONE. 🥹 We’ve been building RFRL with you in every convo, IRL event, and every “wait, I know someone” we heard along the way. Bc if we want the femme economy to grow, we need actual infrastructure to help us ✨find each other✨. Think of RFRL as the place to find the shes + theys building businesses your people already know, love + trust. Rome wasn’t built in a day. Apparently neither is the matriarchy. But we’re working on it. 💅 Download @rfrlapp + let’s help each other build for the shes, theys, and gays. #discover #womenowned #queerowned #community #businesses
1,854
plays

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Hashtags & mentions

Frequency from captions in the sample, with the average engagement rate of the posts each tag appears on. Association, not causation.

Top hashtags

#womenowned8× · 9.96%
#community8× · 9.35%
#queerowned7× · 10.69%
#discover6× · 9.96%
#network3× · 6.25%
#denver2× · 10.74%
#businesses1× · 11.38%
#bts1× · 10.90%
#pov1× · 10.90%
#local1× · 10.58%
#red1× · 5.77%
#referral1× · 5.77%

Top mentions

@rfrlapp · 7×
@brynelisabethcarter · 1×
@emilysalberg · 1×
@maddybcreates · 1×
@taylor_jade · 1×
@luke_dag · 1×
@shawnxcampbell · 1×
@silvermodelsusan · 1×

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Action plan

Prioritised by expected impact, written from the measured data above. The advisor sees only the metrics this report could actually compute — never an estimate, never a metric Instagram keeps private.

Content plan

Built by arithmetic over this account's audited sample — no estimates, no metrics Instagram keeps private. Anything that could not be measured is left out rather than guessed.

Target cadence: Measured cadence is 2.2 posts per week, averaging 3.2 days between posts. Recommendation: lift from 2.2 to 3–4 posts a week. The 3–7 per week band is where consistency scores highest without thinning each post's engagement.
Format mix to shift toward: Observed across the 11-post window: clips 7/11, carousel_container 4/11. clips leads at 7 of 11. Keep the leading format as the backbone and rotate the others deliberately rather than incidentally.
What the best post did differently: The strongest post in the window drew 90 likes against a median of 54 — 1.67× the typical post — as a carousel_container published 14 Aug 2026, opening "kinda chic to be a whole human with big dreams, friends to hype, boundaries to protect, an". Treat that post as a template, not a fluke: repeat its format and its opening move.
Captions & hashtags: 91% of sampled posts carry both a caption and at least one hashtag; a well-kept feed sits above 80%. The most-used tag is #womenowned (8× in the sample, averaging 9.96% engagement on the posts it appears on). Association, not causation — tags travel with the posts, they do not by themselves cause them.
Best time to post: Thu carries the highest measured engagement of any posting day in the sample at 11.50%. Most sampled posts go out around 17:00 (3 of 11). This is the account's own posting record, not an audience-activity metric — Instagram keeps those private to the owner.

5 post ideas for this account

1.Rebuild the carousel_container that drew 90 likes as a series — same structure, new subject, published on Thu.
2.A carousel_container that answers the question the audience keeps asking in comments — the account averages 8 comments a post, so the raw material is already there.
3.A post that invites a specific reply rather than a generic one, to defend the 15.76% comment-to-like ratio.
4.A behind-the-scenes clips using the same caption discipline already in place (91% of posts carry caption and tags).
5.A short, cheap-to-produce format the account can sustain weekly — cadence is 2.2 posts a week and consistency is the sub-score with the most headroom.

Copy as prompt

One self-contained prompt carrying this account's real measured numbers. Paste it into any AI assistant and it will write a 4-week plan specific to this account rather than a generic one.

You are a social media strategist. Here is a public audit of the Instagram
account @rfrlapp, retrieved 9 Sept 2026.
Sample: 11 public posts.

Audience: 624 followers, Nano tier.
Engagement rate by followers: 9.95% (peer typical 4.00%, top decile 8.00%).
Average likes 54 (median 54).
Average comments 8 (median 6).
Comment-to-like ratio: 15.76%.
Posting cadence: 2.2 posts/week, average 3.2 days between posts.
Format mix observed: clips 7/11, carousel_container 4/11.
Best post drew 1.67x the median post's likes.
Captions with at least one hashtag: 91%.
Most-used hashtag: #womenowned (8 of 11 sampled posts).
Strongest measured posting day: Thu at 11.50% engagement.
Most common posting hour: 17:00 local.
Instapect Score 79/100 (B+) — High-Engagement Community.
Strengths: Engagement is top-decile for this size; Performance is genuinely consistent.

Using only the numbers above, produce a 4-week content plan for this account:
a weekly posting schedule, the format for each slot, 10 post concepts with
hooks, a caption template, and a hashtag strategy. Be specific to this
account's actual performance pattern. Do not invent metrics.

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Methodology & caveats

What this report measures, how, and what it deliberately does not claim.

What this account does not make measurable

1 pinned post was detected at the head of the response and excluded from the content window, leaving 11 of the 12 returned items. Pinned posts hold permanent placement and keep accumulating engagement, and the oldest one manufactures a gap that never happened — so they are excluded from cadence, gaps, regularity, format mix and every average. They still appear in the content leaderboard, badged "Pinned".
The content sample is the 11-item recent-posts window. The reels endpoint reaches further back and covers Reels only, so it is used to enrich matched items with their play count (7 matched) — never to extend the sample, which would inflate the Reel share and corrupt cadence.
5 older Reels outside the content window are shown separately in "Top Reels by plays" with their own window, and are excluded from every average, the format mix and all cadence maths.
Play counts are published public counts shown only where the provider returns them. They are not reach, views or watch time, and none of those are available for a public-profile audit.

KPI definitions

Engagement rate by followers = (average likes + average comments) ÷ followers × 100.
Median engagement rate = the middle post's engagement rate in the sample; robust to viral outliers.
Posting cadence = (sampled posts − 1) ÷ days spanned × 7. Intervals, not posts: n posts span n−1 gaps. Unavailable below 2 posts or a zero-day window.
Instapect Score = 0.35 × Engagement + 0.25 × Engagement Quality + 0.15 × Consistency + 0.15 × Content Performance + 0.10 × Growth Signals, renormalised over the sub-scores that could be measured. Every account is graded against peers in its own follower tier; Audience Reach is reported separately and carries no weight.
Comment-to-like ratio = average comments ÷ average likes × 100. A healthy conversational account sits between 1% and 3%.

Sample, source & limits

11 public posts sampled (11 usable for like-based metrics) · retrieved 9 Sept 2026 · served from the 24-hour cache.
Only lawfully-visible public signals are used: published posts, visible counts, captions, hashtags, mentions and timestamps.
Instapect never reports reach, impressions, audience demographics, Story insights or Reels watch-time. Those are private to the account owner and any tool claiming them for a third party is guessing.
Benchmarks are published industry medians by follower tier and are indicative, not guarantees. Any forward-looking figure is labelled an estimate with its method stated.

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This report is built only from lawfully-visible public Instagram signals — published posts and visible counts. It contains no reach, impressions, demographics, Story insights or watch-time, because nobody outside the account can see those. Request removal and the report is delisted from the directory, the category hubs and the sitemap.